Video Marketing

Is Your Brand Still Mmm, Mmm Good?
Even classic brands, like America’s favorite soup maker, need to change with the times and business realities. It’s the same for every organization, including some associations we’re collaborating with on refreshing their brand strategy.
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Nailing Your 2025 Marketing Budget
Street Level Studio’s director of sales explains the smart way to build next year’s marketing budget.
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A Short Overview of Short-Form Video Marketing
Today’s social media platforms have become short-form video playgrounds. Companies of every size and stripe are realizing the seconds-long clips found on TikTok, Instagram, and YouTube can pack a ton of attention-getting power.
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Dr. Digital Answers Questions About Experiential Website Design
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Too many websites are boring electronic billboards that fail to leverage today’s technological potential. Adding video, games, data visualizations, and more can transform site visitors into site participants.
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Go Mobile & Go Dark: Optimizing your Email Design
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As the art and science of email marketing continues to evolve, marketers are using a variety of techniques to attract and hold their readers’ engagement and interaction with the brand. But which trends are proving to be most effective in...
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Dr. Digital: Video Green Screen
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Video green screen is a timesaving, budget-friendly catalyst for creativity that has transformed what’s possible in video production. In the right hands, it is possible to create head-turning videos set just about anywhere in the world—even in places that exist...
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Off to the Braces! A Marketing Campaign for Gilbert Orthodontics
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Highland Park native Dr. Josh Gilbert was prepped and ready to open his brand new orthodontics office. He had a dedicated, skilled staff and the latest in 3D imaging and model printing technology. All he needed was to get the...
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animated heart and brain holding hands
Love & Logic: The Marketing Strategy Combo that Lasts
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Valentine’s Day comes with a notable uptick in dozens of roses sold, pieces of chocolate consumed, and articles that compare successful marketing efforts to creating and sustaining healthy romantic relationships. Timely wisdom, but perhaps a touch too simplistic.
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A Winning Formula for B2B Video
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Experts predict video will be a top marketing strategy for B2B as well as B2C businesses this year. Find out how we created a winning video formula for promoting Canon Solutions America’s decade-long winning streak as the #1 market share...
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2021 Award Review
Awards Recap for 2021
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As years go, 2021 definitely gets mixed reviews. But over the past 12 months, one thing consistently earned the equivalent of a big “thumbs up”—our work. Here’s a recap of the top awards we received from several prestigious industry competitions.
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